Clasiq being already one of the Valar’s potential customer with end to end product development, Wanted a plan on bringing over 10M videos views for their sponsored content.
We came up with a plan, the process was broken down in below questions
Where does most of the Clasiq’s audience spends time? forums? Facebook? Twitter? Reddit or somewhere else?
What would be the most interactive or engaging content to bring values to these users?
What other strategies can be used to bring more users to consume Clasiq’s content i.e Giveaways?
How can be make their landing pages, funnels optimised so we can convert most of the traffic ( the conversion here was brand awareness or video views)
Measuring the stats or events and improving the overall conversion
We spend some time finding out the answers and came up with a plan. As they say “Spend more time planning and then execution falls in place.” We were able to bring more than 10 million + videos views in short span of time.
Finding out where does the audience spends most of their time Forums, Social media?
Optimised Landing pages
It is important to make sure your landing pages or funnels are fully optimised and tracking every user action.
Finally Get the Result & Iterate
Based on the conversion metrics you can iterate and bring your conversion close.