We work as an extension of your team, combining Shopify development, automation, and strategy to help you scale faster with less friction.
Shashi and his team helped double our conversion rate, from 2.5% to 5%, through two years of focused CRO and dev work.They've been a true growth partner.
Shashi and his team helped double our conversion rate, from 2.5% to 5%, through two years of focused CRO and dev work. They've been a true growth partner.
Why Brands Choose Valar
We’re not another dev shop. We partner with founders and marketers
to fix what’s broken, scale what’s working, and grow what matters.
We plug directly into your business, adapting to your systems, sprint cycles, and goals. No layers, just fast, focused collaboration that drives results.
From custom builds to CRO, upsells, and retention, we support the entire ecommerce lifecycle so you can scale without juggling multiple vendors.
We connect your tools and systems with purpose. No fluffy dashboards, just seamless automation that reduces cost, boosts retention, and saves time.
You speak directly with the people doing the work. No PM maze. No long loops. Fast responses, smart decisions, and clear execution, always.
What We Do Best
We combine deep Shopify Plus development, smart automation, and performance-focused
strategy to help ecommerce brands grow with speed, precision, and clarity.
High-performance storefronts, headless builds, and seamless integrations, tailored to your tech stack and brand goals.
From funnel audits to A/B testing, we turn browsers into buyers through data-backed design and conversion best practices.
We implement smart systems that reduce manual work and improve customer experience, from personalization to backend flows.
Whether it’s upsells, bundles, or subscription logic, we build tailored tools that drive revenue beyond what’s off-the-shelf.
Results That Speak For Themselves
A look at how we’ve helped brands grow through clear strategy,
strong execution, and systems that scale.
2x
Growth in conversion rates
2%
Improved GA4 tracking accuracy
Purdy & Figg (P&F), a fast-growing eco-friendly cleaning brand on Shopify Plus, faced high bounce rates and low conversions despite steady traffic, compounded by inconsistent user behavior data between GA4 and Shopify.
We fixed user data discrepancies for accurate insights, redesigned the storefront with stronger CTAs and better readability, and validated changes through A/B testing.
The new Shopify experience delivered a smoother customer journey and boosted sales. Redesigning the storefront and key pages improved conversions, while returning visitor engagement strengthened brand loyalty.
“Our conversion rate grew from 2.5% to 5%,
a clear result of smart, focused CRO and development work.”
Jack Rubin, Co-Founder & Co-CEO
Zimadental, a dental and oral care brand, faced a collapsing Shopify Plus store riddled with broken code, conflicting fixes, and technical instability. Years of patchwork left it fragile, halting CRO testing, wasting marketing spend, and stalling growth.
ValarDigital rebuilt Zimadental’s Shopify Plus store from the ground up, removing technical debt, streamlining vendor workflows, and implementing a structured CRO testing program.
The rebuilt Shopify Plus ecosystem delivered measurable results across all storefronts with stability, improved conversions, and scalability—all powered by a clean technical foundation and integrated team execution.
32%
increase in conversion rate
“Valar came in, understood the gaps in our post-purchase flow,
and delivered a smarter upsell system that actually worked.
We saw the impact within weeks.”
James O'Connor, Founder
Happy Clients
Jack Rubin
Co-Founder, Purdy & Figg
Charlie Rubin
Co-Founder, Purdy & Figg
Sarah Welsh
Co-Founder & CPO, HANX
James Doe
CEO, SLM Brand
HOW WE DELIVER
Our process combines structure and speed, supporting you from strategy to scale with clear communication, focused execution, and room to adapt as you grow.
We align around your goals and stack
from tech choices to customer journey mapping.
High-performance builds tailored for growth,
with clean code and custom integrations.
Smarter systems that reduce friction, save time,
and increase operational efficiency.
CRO-focused design and testing that turns
visitors into high-value customers.
We stay embedded - helping you iterate,
scale, and stay ahead of the curve.
Tools we work with
We build with the best using proven tools that power Shopify Plus brands.
INSIGHTS
A behind-the-scenes look at how we think, test, and scale ecommerce brands.
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